Things do go wrong – It’s the fix that matters

Incident Handling

However well you manage your business, things can still go wrong. Quite likely something out of your control. Thankfully most customers are understanding, providing the issue is dealt with successfully, it can actually boost their opinion of you.

Incident Mess Up

Bad incident handling however is disastrous, hard won reputations can be lost in minutes, and you can be confident upset customers will be quick to let their friends know how you let them down.

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