Project Description

Alzheimer’s Research UK is the United Kingdom’s leading dementia research charity. They fund a broad range of research projects to understand dementia and drive towards better diagnosis, prevention and treatment.

This leading research charity offers a free pack to download, “Reducing your risk of dementia.” The in-house design studio at Web-Clubs designed to email artwork for the client.
The email was sent to members of the Homeowners Club aged 50 plus.
Web-Clubs have been working with the charity for three years.



  • Average email open rate of 12.7%
  • In Q1 2017, 1047 packs were downloaded


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